Category: Sales

Category: Sales

Marketing a product with a long buying cycle


If you are marketing a product or service that has a long buying cycle inbound marketing can make the process run smoothly for your company. Inbound marketing is one of the latest trends in marketing that is truly getting results for those companies that embrace it. A long sales cycle can be a benefit to your company. This long process gives…

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How Inbound Marketing helps fuel your Sales team?


A happy sales team is a productive sales team. And a productive sales team will bring in more profits to your company. Therefore, it is important to have a happy sales team. One way to keep them happy is by using Inbound Marketing. Nothing hurts the morale of a sales team more than receiving weak, unqualified leads that will never turn…

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